McDonald's Australia Limited ("McDonald's") understands that privacy
is important to its customers and is pleased to provide information
to all of its customers about its privacy policy. Please be assured
that McDonald's uses its best efforts to protect the privacy of
visitors to this web site and the privacy of its customers who provide
personal information by other means to McDonald's.
Types of Information We Collect and How It Is Used
McDonald's only gathers personal information, such as, first and
last names, addresses, telephone numbers and email addresses, when
voluntarily submitted by you. For example, personal information
may be collected from you in order to get your feedback on our web
sites and our products or to enter you in one of our competitions.
In other instances, personal information may be collected from you
in order to respond to your enquiries.
Sharing of Personal Information
McDonald's may share personal information within the McDonald's
Family. The McDonald's Family includes McDonald's Australia Limited,
our franchisees, our subsidiaries and our related bodies corporate.
Of course, any use of this information by the McDonald's Family
will comply with this privacy policy. Occasionally, with your permission,
we will send marketing information to you, such as discount coupons,
information about new product offerings, etc. If you do not elect
to receive such materials, we will not send them to you.
Companies may be engaged by McDonald's to perform a variety of functions,
such as, fulfilling orders, assisting with promotions, providing
technical services for our web sites, etc. These companies may have
access to personal information if needed to perform such functions.
However, these companies may only use such personal information
for the purpose of performing that function and may not use it for
any other purpose.
McDonald's does not sell personal information to third parties.
However, with your permission, we will, on occasion send marketing
information on behalf of one of our business partners about products
or services they provide that may be of interest to you. You may
be asked if you wish to receive marketing materials from McDonald's
business partners. If you elect to receive such materials, McDonald's
will not share your personal information with such partners but
rather will send a mailing or e-mail on behalf of the partners.
McDonald's reserves the right to use or disclose any information
as needed to satisfy any law, regulation or legal request, to protect
the integrity of the site, to fulfill your requests, or to cooperate
in any law enforcement investigation or an investigation on a matter
of public safety.
Our Privacy Policy Regarding Children
McDonald's is very sensitive to privacy issues. We are proud of
our longtime commitment to our customers. We are especially careful
in any communications with one of our most treasured customers -
children.
On our web sites, we offer many features, like games and coloring
books, which do not require a child to provide any personal information.
We collect only limited personal information from children 12 and
under (like their email addresses) to respond to their online requests.
For example, we may collect a child's email address in order to
send the child a screen saver, but we promptly delete the email
address from our system. Or, we may collect a child's email address
in order to enter the child in a competition. We may also ask a
child to provide an email address of a parent so we can notify the
parent or seek consent. We may collect a postal address or a telephone
number from a child when they enter a competition at our restaurants
or when they join a birthday club. Whenever an in-store competition
or a birthday club is aimed at children 12 and under, we will ask
the child to seek the consent of a parent or guardian. McDonald's
will not condition a child's participation in any online activity
on the child's disclosure of more personal information than is reasonably
necessary to participate in that activity.
Personal information collected from children is used solely by McDonald's
or other entities that provide technical, fulfillment or other services
to McDonald's. For example, such entities may provide services,
such as, improving our web sites, fulfilling requests or administering
competitions. This personal information is not sold or transferred
to third parties.
We urge parents to regularly monitor and supervise their children's
on-line activities.
Security of Personal Information
McDonald's takes all reasonable steps to ensure the security of
your personal information. Access is restricted to those involved
in administration or fulfilment of the competition entered or of
any request for which you have provided your personal information.
Access
You are in control of any personal information you provide to us.
If at any time, you would like to correct the personal information
we have about you or if you would like to change your preferences
for contacts from us or on behalf of our business partners, you
can let us know by contacting us at the email or postal address
listed below. Your personal information may be stored in different
locations depending upon the reason for which you originally submitted
the information. The more information you can provide us about when
you originally submitted your personal information, the quicker
McDonald's will be able to retrieve your personal information.
In order to review any personal information we have about
you or to ask us to delete that information or to stop further
use of the information, please submit this information request form.
In order to review any personal information we have about
your child or to ask us to delete that information or to
stop further use of the information, please submit this information
request form.
Cookies
"Cookies" are pieces of information that a web site transfers to
an individual's hard drive for record-keeping purposes. Cookies
allow the web site to remember important information that will make
your use of the site more convenient. Like most web sites, McDonald's
uses cookies for a variety of purposes in order to improve your
on-line experience. For example, we track the total number of visitors
to our site on an anonymous aggregate basis. We may also employ
cookies so that we remember you when you return to the site, to
keep track of the items in your shopping cart if you purchase merchandise
online, to administer certain contests and sweepstakes and to help
customize your McDonald's web experience. We may associate personal
information with a cookie file in those instances.
Use the options in your web browser if you do not wish to receive
a cookie or if you wish to set your browser to notify you when you
receive a cookie. Click on the "Help" section of your browser to
learn how to change your cookie preferences. If you disable all
cookies, you may not be able to take advantage of all the features
of this web site.
Links to Other Sites
We may offer links to sites that are not operated by McDonald's.
If you visit one of these linked sites, you should review their
privacy and other policies. We are not responsible for the policies
and practices of other companies.
Other McDonald's Web Sites
All McDonald's web sites operated by McDonald's Australia Limited
will adhere to this privacy policy. The policies of some McDonald's
sites may vary, however, because of local customs, practices or
laws or due to circumstances unique to that site. In all cases,
however, sites operated by McDonald's will honour the commitments
to our customers set forth in this policy regarding the collection
and use of personal information.
Franchisee Web Sites
Many McDonald's restaurants are owned and operated by franchisees,
who are independent businessmen and women. Some franchisees also
operate web sites. We encourage franchisees follow this privacy
policy. However, please review the privacy policy of each site to
determintoe the privacy policies of that site.
Changes to our Privacy Policy
From time to time, it may be necessary for McDonald's to change
this privacy policy, so we suggest that you check here periodically.
Rest assured, however, that any changes will not be retroactively
applied and will not alter how we handle previously collected information.
How to Contact Us
If you have any questions about our McDonald's Privacy Policy, or
if you wish to make a complaint about how we have handled your personal
information, please contact us at:
McDonald's Australia Limited
McDonald's Privacy Officer
PO Box 392
Pennant Hills NSW 2120
Australia
Fax: (02) 98756568
